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The Launch of the New S-Class
In keeping with the company's tradition of innovation, Mercedes-Benz China Limited and its exclusive partner Zung Fu Company Limited marked the spectacular Hong Kong launch of the new and superlative S-Class on 30 September at the Hong Kong Convention and Exhibition Centre. Presented alongside seven vintage S-Class models from previous generations, Mercedes-Benz for the first time showcased all the S-Class vehicles in one location. Dozens of leading media representatives witnessed the historic scene and were treated to an exclusive preview of the new S-Class.
To mark the status of the new S-Class as Mercedes-Benz' flagship model, the venue was transformed into a luxurious lounge with an orchestral performance by students from the University of Hong Kong that perfectly reflected the premium image of the S-Class. The orchestra, comprising 36 talented student musicians, performed beautifully, seamlessly enhancing the elegant ambience.
The stunning highlight of the event came when the seven vintage S-Class models were revealed one by one, a distinctive reminder of the car's distinguished history and its commanding presence as the world-leading luxury saloon. Three new S-Class vehicles were then lowered down from the ceiling, signifying the birth of the new model in Hong Kong.
Engineered with the most advanced technology, the new flagship Mercedes-Benz sets an ultimate benchmark. Pioneering safety features and exemplary comfort are once again the outstanding attributes of the S-Class. The new model also sets new standards with its agile handling, while offering an even more effortless driving experience. Increased body length and wheelbase create the basis for an interior space concept which offers first-class comfort to all passengers. The pioneering features coupled with Mercedes-Benz' reliability and innovation all added up to an impressive driving experience that is simply second to none.
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