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Mercedes-Benz Car Group sales reached record high in March
DaimlerChrysler AG has announced recently that sales of Mercedes-Benz Car Group vehicles rose in March 2006 by 17 percent to 138,400 units (March 2005: 118,000), making it the best sales month of all time. In the first quarter of 2006, worldwide deliveries rose by 12 percent to a record figure of 295,000 Sales of Mercedes-Benz Car units.
In March, the Mercedes-Benz brand boosted customer deliveries worldwide by 21 percent to the record level of 125,400 units. Growth was particularly strong for the new B-Class, M-Class, R-Class and S-Class models. During the first three months of the year as a whole, Mercedes-Benz delivered 266,000 passenger cars to customers around the world, an increase of 18 percent on the figure posted during the first quarter of 2005.
As was the case in February, Mercedes-Benz increased sales in all key markets in March. In the United States, sales of Mercedes-Benz cars rose by 18 percent to 21,400 units. And thanks to significantly increased sales in all major European markets, Mercedes-Benz boosted customer deliveries in Western Europe by 22 percent to 80,800 units. Growth was also very strong in the Asia Pacific region, where sales of Mercedes-Benz cars climbed by 24 percent to 14,800 vehicles.
In the Hong Kong and Macau markets, the sales performance of Mercedes-Benz is also unrivalled and it remains the highest market share (13%) of Mercedes-Benz in the world, a total of 877 units delivered in the first quarter of 2006. Sales increased 47 percent in comparison with the sales of 598 units in the first quarter of last year. The strong results are mainly driven by the brilliant sales of 335 units of the new, advanced S-Class, and Mercedes-Benz remains the leader in the premium car segment, and 118 units of the new M-Class, a matchless achievement against competitors in the same market segment. In addition, the new B-Class launched last year end also recorded sales of 54 units.
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